Timeline
Aug ‘23 - Oct ‘23
Govern
A tool for bridging the gap of information inequality in American government.
Prototyping & User Testing
Platform
Mobile App
User Research
Project
Product Design
Solo passion project for Google UX Design course.
The Problem
47.8% of registered voters reported they did not vote in the 2022 congressional election due to indifference and time.
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The two most common reasons for missing an election are indifference and time.
An article published by MIT discussing voters’ knowledge of politics states that information inequality deprioritizes younger, lower-income minorities.
Goal & Sneak Peak
Build a mobile app that provides accessible and digestible information about politics and government.
Research & Empathy
Indifference in voters is largely due to the challenges associated with access and understanding of political regulations.
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Based on data from the 2022 U.S. Census, voter turnout decreased as age and income lowered.
I conducted a user survey to gain a better understanding of registered voters’ habits.
Chart 1.0
Chart 2.0
[Chart 1.0] Age of participants
[Chart 2.0] Age of those who replied they are not confident in their knowledge of state politicians
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User Surveys & Ideation
Build a mobile app that provides accessible and digestible information about politics and government.
User Surveys & Ideation
Appealing to young and busy voters by balancing sustainable design and information.
Usability Testing
Indifference in voters is largely due to the challenges associated with access and understanding of political regulations.
100%
100%
of participants stated an increased likeliness to vote if they had access to this app.
of participants expressed a desire to have access to this mobile app.
of participants completed their task without difficulty.
90%
Final Design
Prioritizing information architecture and creating a design that appeals to potential voters.
Reflections & Future Goals
Increasing participant pool to enhance research and accessibility; include personalized ballot and voter guides.
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Conduct research and surveys with a larger pool of participants to optimize accuracy and user needs.
Create more opportunities for personalization through ballot guides and bill notifications.
Translate mobile app into a functional website that can be accessed through numerous interfaces.